You could do two-a-days if your schedule allowed, there is really no limit. There are a few things about Peloton that make it so attractive for workout warriors.įirst, the monthly subscription gives you unlimited streaming access to all of Peloton’s workouts. The bottom line is that if you are going to faithfully use a Peloton bike, it might be worth the cost. Peloton’s benefits are what make people look past the cost and go all-in. Is it worth it? In order to determine that, we need to look at the benefits, and factor in how often you will use the bike. So expect another $500 a year for the subscription, in addition to the upfront cost of the bike.
Speaking of the subscription fee, as of this writing the subscription fee for Peloton’s streaming service was $39 a month.
For the cost of a Peloton bike, you can get a pretty nice entry-level road bike, one with a carbon frame and disc brakes. That is a pretty significant investment in a piece of exercise equipment that really only works once you have spent even more on the subscription. Expect to pay $1,500 or more – without any accessories like shoes or a floor mat (compare that to more than $2,200 per bike a couple years ago). The price of a Peloton bike has actually decrease in the past year, but is still expensive. Let’s start with the cost of Peloton, which is not insignificant. But as a workout warrior, what you are worried about is your monthly subscription fee and will you get your money’s worth for it. At $40 a month, that means Peloton has a nice revenue stream. As of late 2020, Peloton boasted more than 3 million paying subscribers, but even more are registered members who might not be recurring subscribers. With a healthy marketing budget, Peloton’s ads can be found on everything from online videos to billboards. We expect that trend to continue, even in a post-pandemic world. Peloton further benefitted from the COVID-19 pandemic as workout warrior flocked to home-based workouts. The service was only introduced in 2014, but quickly grew and went public in 2019. Is Peloton Worth It?Īs with so many purchase decisions, it depends on how much you use it. That is a question we will try to answer in this piece, although we will first do a bit of a spoiler: It depends on your situation. One of the questions we get most often is “is Peloton worth it?” It is not inexpensive, though, so can be a major investment. Peloton is the popular in-home, connected workout service that has grown like crazy in the past year.